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Documentation Index

Fetch the complete documentation index at: https://help.appy.ai/llms.txt

Use this file to discover all available pages before exploring further.

Every agent on your team has a set of instructions that defines what it does, how it communicates, and what processes it follows. The more context you give it, the more useful it becomes.

Instructions, tools, and skills

Instructions are what make your SEO Strategist think like an SEO expert and your Sales Outreach Specialist write like a seasoned salesperson. They define each agent’s approach — the questions it asks, the formats it uses, and the context it keeps in mind. Beyond instructions, each agent comes with built-in tools — capabilities like web search, file creation, and data handling that let it produce real work, not just responses. For complex, repeatable processes, agents can also have skills: specialized routines like “analyze a business proposal” or “create a content calendar.” Shape any agent’s behavior just by talking to it:
  • “Our brand voice should always be warm and approachable”
  • “When writing outreach emails, always mention our free trial”
  • “Keep blog posts under 800 words unless I say otherwise”
  • “Reference the customer’s industry when making recommendations”
Agents remember these preferences and apply them going forward. The more context you share, the better the results.